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How to Participate in National Photo Preservation Month

Did you know there are more than 3.5 trillion analog photographic pictures – representing generations of families’ historical “Kodak moments” that have not been seen in years and are clamoring to be digitized?

Created by to help call attention to and preserve all those shoeboxes of treasured photo snapshots, the National Photo Preservation Month [NPPM] begins on January 1, 2009. Its goal is to draw awareness to and showcase the obligation of protecting those special photo memories before they fade away.

The month of January was selected to coincide with the International Consumer Electronics Show in Las Vegas. This is the world’s largest consumer trade show, where new consumer products are introduced and often the seed for innovations that surround digital imaging.

“Using Kodak digital imaging technology, it is possible to affordably and quickly digitize all those snapshots,” explained Mitch Goldstone, founder of NPPM and president and CEO of, an international ecommerce photo imaging service that was founded in 1990 by its parent company, 30 Minute Photos Etc, based in Irvine, California.

Goldstone said “the demand to digitize pictures is mandated by the span of time which leads many older photos to fade away or become misplaced. The month-long NPPM campaign will also help connect entire families with their past, as they revisit, share and create new ways to preserve and have fun with their snapshots.”

Why was the National Photo Preservation Month created?

The idea was sparked from National Geographic Traveler magazine’s Jan/Feb 2009 front cover headline, “Preserving Your Travel Photos” which featured a lengthy article by Scott S. Stuckey on how to make your travel photos truly timeless. Traveler’s senior photo editor, Daniel Westergren explained that “the short answer is to scan your old pictures.” This advice guided to help promote making all your photo memories timeless through the establishment of NPPM to draw attention to preserving photos.

How to get involved with National Photo Preservation Month

1) Collect all your old photos. Get your entire family and circle of friends involved as a treasure hunt to track down those Polaroid snapshots, shoeboxes of pictures and photos stacked away in draws and on closet shelves.

2) Use your favorite social networking website, from MySpace, Twitter, FaceBook, Blogger and others to ask your relatives and friends to find those old school pictures, vacation shots, wedding and other special occasion photo memories.

3) Share your stories. Write to local newspapers and blog about your experience as you revisit those special photo memories. Once your photos are digitized, tag each one with descriptive messages and narratives. Write a story about who was in the picture and note something special about the person, scene or event so future generations can keep those memories alive.

4) Keep the momentum going. According to reports by customers, the average household has about 5,000 photo snapshots. Once the pictures are pooled together, get it scanned. There are a variety of photo scanning services available, from independent photo imaging retail labs to high-volume, bulk scanning services like

5) Share your story and ask the experts for help to preserve your photos. As part of NPPM, the website is extending is free Live Support Help Desk to assist with instant answers to questions on how to preserve and digitize your photos. Profiles recounting how people are preserving their photos will be posted at “Tales from the World of Photo Scanning” [] and gathered to share with tech, consumer and lifestyle reporters.

More info and media inquiries, contact: Mitch Goldstone,, Goldstone (at), 949-474-7654


1,000 free photo scans for Twitter, Facebook, other networks

Here is one of those hidden treasures in appreciate for reading our blog. Check back often for other super-special deals. The best word-of-mouth promotion is when we help each other. Just share your experience from having preserve up to 1,000 4×6″ photos and the scanning is on us. It is instant (same day scanning) and free – pay just $19.95 for return S&H.

What is the catch?

We just ask that you post a candid review of your experience on one of the leading social networking sites. Are you a Facebookaholic? Mad about MySpace? Flocking to Flickr? Batty for Blogger? Typing on Twitter? Well, good for you, because is again offering its popular free photo scanning just for social network lovers. Current members of Twitter, Facebook, MySpace, Blogger and Flickr can have up to 1,000 4×6 non-copyrighted photos scanned and saved digitally without any charge for the service. Network socialites still have to pay $19.95 for shipping and handling. This super affordable and fast photo scanning service alone usually costs $49.95.

Mitch Goldstone, president and CEO of said the networkers get such a rich deal because they “represent the most cutting-edge and innovative group of consumers. Just like, they are tech-savvy and always seeking to catch the next wave of excitement and help create the type of buzz that launched the iPhone and other popular Internet-age products and compelling services.”

The deal ends on January 5, 2008 and cannot be applied to prior orders and only can be used for standard photographic print scans. But, you can add on all types of other innovative paid services, like:




Free scanning applies only to current members of Twitter, Facebook, MySpace, Blogger and Flickr to scan up to 1,000 4×6″ non-copyrighted photo snapshots, plus pay standard shipping and handing fee of $19.95. Valid only for direct mail customers in the U.S. Limited to one complimentary scanning service per person / address. Cannot be combined with other orders. Expires on January 5, 2009. The completed official order form must accompany your mailed in photos (no walk-in free scanning service is available).

Click here for complete, mandatory packing instructions

Photographs must comply with ordering requirements and be loose, non-copyrighted, out of envelopes and albums and without any sticky glue, curls, non-horizontal or standard Polaroid-type shapes, or other conditions that would impede scanning.

See blog for more info: Tales from the World of Photo Scanning

To start, click here to download the official order form

You must fulfill your end of the deal by writing a blog-posting to review your experience on one of those social networking sites mentioned above within five-days after receiving your completed order, or you will be charged the $49.95 scanning fee. pioneered a new way to affordably and quickly digitize millions of analog pictures by commercializing KODAK’s document imaging scanners.


Blog: Tales from the World of Photo Scanning

Any questions, ask away on the company’s free 24/7 Live Support  help desk

Digital Imaging Glossary of Terms

Helpful Digital Imaging Glossary of Terms

An implementation of OLE (object linking and embedding) developed by Microsoft that allows the user to see desktop applications in a web browser.
Adaptive Compression
A type of compression software commonly used to back up files. The method of compression changes with the type of file and is not recommended for photographic images because it may destroy the original data.
Addressable Resolution
The maximum resolution of any device. The finite number of pixels that any imaging device is capable of creating, manipulating, or imaging.
Adobe Acrobat
Adobe’s software application for creation and viewing of Portable Document Format (PDF) files that can display a document as it was originally designed without having the particular software or fonts used to create the file.
An electronic signal, tone, or other measure that is continuously variable in its level as opposed to the discrete steps or levels of digital data.
An inexpensive local-area network (LAN) architecture that is built into all Apple Macintosh computers and printers. Apple- Talk supports Apple’s “LocalTalk” cabling system as well as Ethernet and IBM Token Ring. It can connect Macintosh computers and printers, as well as PCs that are equipped with special AppleTalk hardware and software.
In digital graphics applications, unwanted visual anomalies or defects generated by an input or output device or software operation that degrades image quality.
Artist’s Proof
One of a small group of prints set aside from the edition for the artist’s use. Sometimes a number of printer’s proofs are done for the printer’s use.
A high-capacity network connecting subnetworks.
Background Processing
Running applications behind others in a multi-tasking computing environment. The overall performance may be reduced due to the multiple allocation of computer resources.
Patterned stripes on a print that create harsh, well-defined transitions between different ranges. Generally caused by insufficient color or gray-scale ranges within the output device’s image processor, or by insufficient information contained within the original scan.
The capacity a network or data connection has for carrying data. For analog transmission, bandwidth is the range between the upper and lower transmission frequencies in a given range. It is measured in cycles per second or hertz (Hz). For digital transmission, bandwidth is measured in bits per second (bps), and the larger the bandwidth number, the faster the digital transmission.
Base Resolution
The Photo CD image resolution (512 x 768 pixels) that is formatted for display on current consumer televisions.
Base x4
The 1,536 x 1,024 pixel image that is scanned and stored on a Photo CD.
Base x16
The 2,048 x 3,072 pixel image that is scanned and stored on a Photo CD.
Base x64
The maximum resolution image file that is available on Pro Photo CDs. This 4,000 x 6,000 pixel image produces a 72 MB file.
BASIC (Balustrade Image Sensor)
A specific type of image capture sensor or CCD that can capture high-quality digital images with a single chip.
Basic Input Output System (BIOS) A file that defines system control for a computer and facilitates the existing input and output connections between the keyboard, monitor, and other devices.
Batch Processing
A method that allows for the repetitive processing groups of data or several digital files by executing only one command.
Baud Rate
The number of voltage or frequency changes made per second on a communication line measured in bits per second (bps).
A bit is a binary digit. This is the smallest piece of binary information used by a computer.
Bit Depth
The maximum number of bits that are used to define a pixel, a measure of the defined brightness range, the color depth or pixel values for a digital image, or the number of possible colors or shades of gray that can be included in an image.
Bitmap (BMP)
A rasterized graphic image formed by a rectangular grid of pixels or dots.
Bits Per Second (bps)
A measurement of data transmission speeds. As the name implies, bps is the number of bits that pass a certain point in one second.
Printing term referring to an image or inked area that extends beyond the trimmed edge of the page.
A visual effect caused by overexposing an image sensor to too much light resulting in a leakage into adjacent photo sites. This “digital overexposure” can cause distortions of the subject and/ or color.
The overall intensity of an image. The lower the brightness value, the darker the image; the higher the value, the lighter the image. See Chroma.
Cable Modem
A device that allows the connection to a network over the coaxial cable of a cable television network. Cable modem speeds can range from 500 Kbps to 10 Mbps.
A bank of high-speed memory set aside for frequently accessed data.
CAD (Computer-Aided Design)
The application of computers in the design process.
Calibration Bars
A strip of color/tonal values used to check quality on a negative, proof, or printed piece.
Digitally acquiring image information with a device such as a scanner or digital camera.
The container for inks in inkjet printers. “Chipped” cartridges have electronic chips on them that can prevent refilling. “Unchipped” cartridges can be reused, or used with inks other than those of the manufacturer.
CCD (Charged Coupled Device)
A light-sensitive device that collects electrical charges in a potential well proportional to the incident light. The charge is then read out digitally.
CD (Compact Disc)
The original standards for compact audio discs now refer to any 4.75-inch optical disc, which can store data in various forms.
CD-I (Compact Disc Interactive)
A CD-ROM format that holds audio, MPEG video, digital data and still graphics allowing a user to interact with the content on the disc by use of a mouse or other pointing device.
CD-R (Compact Disc Recordable)
A format that allows CD writers to record data to a blank CDROM disc.
CD-ROM (Compact Disc Read-Only Memory)
A storage medium using CDs to hold computer data. A CD can hold about 650 MB of data, or about 300,000 pages of text.
A positive film image; multimedia technology of Microsoft that acts as an interface to DirectX, using a set of XML tags.
Client-Server Network
A network in which the processing responsibilities are split between the server and the client.
A condition where all values lighter than a specific tone are converted to white and all values darker are converted to black. Also, the loss of visual information caused by too little contrast, in which certain gray scale values are lost or compressed either into the range of pure white or pure black. This is usually
an unwanted effect.
Copying pixels of data to new spatial locations in an image; computing systems based upon IBM design using Windows operating systems.
CMY (Cyan, Magenta, Yellow)
The three primary colors of the subtractive color model, used in color printing. In theory, the combination of pure CMY inks produces black; in reality, black must be added to produce a full color gamut.
CMYK (Cyan, Magenta, Yellow, Key (Black)
Cyan, Magenta, Yellow, and Black (or Key) are the four colors used in process-color printing.
The process of treating a media or substrate to accept inkjet inks. Also, a thin covering that provides protection from UVinduced fading, smudging and fingerprints, which may or may not improve the permanence of the print because most fading is due to visible light.
Visual perception created when light of varying wavelengths in the region of approximately 400-700 nm is detected by the receptors of the eye and processed by the brain.
Color Balance
The ability to reproduce all of the colors in a scene within an acceptable standard.
Color Calibration
Software and/or hardware that adjusts and coordinates colors between two or more digital devices. Color calibration systems commonly compare device color profiles and translate one color model into a device-independent language.
Color Cast
An unwanted tint of one color in an image. This can occur due to an input or output device, or lighting conditions.
Color Compression
Shrinking the color gamut of an original to the color gamut a device can represent or reproduce.
Color Correction
The process of adjusting an image to correct for color imbalances or for the characteristics of the chosen output device.
Color Curve
A graphic mechanism for displaying color measurements and for making color changes to an image. User adjustments to the angle and slope of the curve implement color changes to one or all of an image’s color channels.
Color Electronic Prepress Systems (CEPS)
A digital system used to prepare color images for mechanical printing. Usually this includes separation of the color image to
Color Management
The process that helps overcome variations in color reproduction workflows by creating data files that describe the unique characteristics of individual digital devices. The result enables color matching between devices, including from monitor to print, between an original photograph and a digital file, and even between two prints created on different media with different inks. The four stages of color management are consistency, calibration, characterization and conversion. See Profile.
Color Management System (CMS)
A combination of software and/or hardware devices used to produce accurate color results throughout a digital-imaging system.
Color Space
A three-dimensional mathematical model that includes all possible colors. The parts of the visible spectrum that can be reproduced, such as RGB for computer monitors, CMYK for print and web safe index colors for the Web.
Color Temperature
A scale used to refer to the visible energy system of various light sources. The scale uses degrees Kelvin as a measure of the mixture on a scale from red to blue-white. Daylight = 5,500 Kelvin, a blue-white color. The tungsten in a light bulb produces approximately a 3,200 Kelvin, an orange color.
Color-Matching Function
The amounts of three primary stimuli required to match equal radiant power at each wavelength.
Compact Flash
A non-volatile type of storage media using flash memory technology (see Flash Memory) that is used with some makes of igital cameras and portable computer devices.
The process of removing irrelevant information and reducing unneeded space from a file in order to make the file smaller. Compression can cause losses and distortion, depending on the method. The two types of compression schemes are lossy and lossless.
Ensuring the device in a color workflow, such as a monitor, scanner or printer is able to reproduce color consistently. The first step in the color management process. See Color Management.
Continuous Tone
An image that consists of a visually infinite tonal range of colors or gray values. Value changes appear as a continuous gradient. For printing purposes, continuous-tone images are converted to dot patterns (halftones).
Tonal gradation between the highlights, midtones, and shadows an an image. High contrast implies dark black and bright white. Medium contrast implies a good spread from black to white, and low contrast implies a narrow spread of values from black to white.
Text, graphics, pictures, sound or video or other information stored and arranged in an orderly manner.
Database Management System (DBMS) The system that controls the organization, storage, and retrieval
of fields, records or files from a database.
The process by which the full data content of a compressed file is restored.
Delta-E is used to describe (mathematically) the distance between two colors. To calculate the Delta-E of any two colors, you need to know their LAB values. Once you have these values, all that you need to do to calculate Delta-E is to calculate the distance between the two points in the LAB color space.
An instrument used to measure the optical density of a transmitting material, or the negative log of the reflectance of a reflecting material. They do not measure color, but rather indicate the percentage of a given area that is covered by halftone dots in density units or percentage dots. Densitometers are widely used in the graphic arts and photographic industries to ensure consistency and for process control. See Density.
Density (Optical Density)
The degree of opacity of an image; a measure of reflectance or transmittance equal to log10 (1/reflectance) of log10 or (1/transmittance); he ability of a material to absorb light – the darker it is, the higher the density. Density measurements of solid ink patches are used to control ink on paper. See Densitometer.
Device Dependent Color
A color space that is unique to a specific device and its colorrendering capabilities.
Device Profile
Mathematical equations or look-up tables used to transform from a common color space to the specific color space of a device.
Device-Independent Color
Color specifications that are based on an independent color model rather than the gamut of an output device.
A single character in a data system.
Type of data consisting of (or systems employing) discrete steps or levels, as opposed to continuously variable analog data.
Digital Audio Tape (DAT)
A recording format that stores data in digital form on magnetic tape. DATs are used for backup and archival storage but are too slow in access time for normal operating purposes.
Digital Camera
Any camera system that is capable of capturing image data into a digital file.
Digital Photographic Printing
Any of a number of printing devices that expose photographic paper to LED, laser, or CRT light sources using a digital data input and pixel-by-pixel exposure.
Digital Printer
Any device that is capable of translating digital data into hardcopy output. Typically refers to one of the digital output technologies, such as inkjet, electrostatic, thermal transfer, or laser photoprinting.
Digital Signal Processor
A special chip created for high-speed data transmission and manipulation particularly in communications, graphics, and audio-intensive applications.
Digital-to-Analog Converter (DAC)
A device that converts digital data into analog signals so the data can be retrieved from a digital device.
Convert analog signals or images to digital values.
Direct Memory Access
The ability to transfer data from a storage device to memory without going through the processor.
Direct-to-Press Printing
The printing process that allows for the elimination of film separations from the printing process.
The term is short for electronic commerce, conducting business or transactions over the Internet.
Effective Resolution
The final appearance of a scan that has been enhanced to produce more data than the scanner can record. This is done by interpolation.
EGA (Enhanced Graphics Adapter)
A display mode defined by 640 x 350 pixel resolution and 16 colors.
EIDE (Enhanced Integrated Drive Electronics)
A hard drive controller with 32-bit transactions and in some cases direct memory access.
Eight-bit (8-bit) Color
Each pixel has eight bits assigned to it, providing 256 colors or shades of gray. A grayscale image is an example of 8-bit color.
The act of encoding a file through use of software programs so that others may not gain access to its content.
EPROM (Erasable Programmable Read-Only Memory) A storage device that uses electric charges stored in an isolated MOS transistor to simulate data that can be stored for as long as 10 years, can be programmed, and erased.
EPS (Encapsulated PostScript)
A graphic file format used to describe an image in the PostScript page description language denoted by file extension .eps.
Error Diffusion
A printing technology that uses random dot placement to achieve optimal results.
A standard for data communications and networking that allows for transfer rates up to 100 Mbps using coaxial, fiber-optic, or cabling similar to telephone line.
Extended Graphics Array (XGA)
An IBM standard display mode providing 1,024 x 768 pixels of spatial resolution and 256 colors.
Extensible Markup Language (XML)
A subset of SGML whose objective is to enable SGML to be served, received, and processed on the Web just as HTML.
Fast Ethernet
100 Mbps Ethernet.
File Format
The particular arrangement of digital information that is saved from an application program for a specific use.
Film Terms
The processing transforms used in some scanner systems to compensate for different film characteristics.
Film Writer (Recorder)
A device used to record digital images onto photographic film.
Functions found in most image-editing applications that use algorithms to modify digital images by changing the values or arrangement of specific image areas.
A security system that prevents unauthorized access to resources or information on a network from being passed on to another network.
A high-performance serial bus standard developed by Apple and Texas Instruments that includes transmission speed scaleable from 100 to 400 Mbps, is a hot swappable connection, and allows for up to 63 devices to be connected at once. FireWire is Apple’s version of the IEEE 1394 standard.
Software programs stored in a computer’s read-only-memory (ROM) that are permanent and cannot be changed. Such programs re associated with functions like the boot-up process.
FITS (Functional Interpolating
software technology that allows the user to edit very large image files in near real-time by accessing only the image data being edited.
A file format used for the delivery of vector graphics and sound over the Internet.
Flash Memory
An EPROM module that has fast access and can be erased.
Flash Pix
An image file format developed and supported by Eastman Kodak, Microsoft, Hewlett-Packard and other companies. This format uses FITS (see FITS) technology to facilitate the transmission and manipulation of large image files.
Any given typeface containing all of the numbers, letters and symbols.
A printer’s print area, or a media/graphic’s width. “Medium format” is generally 11 to 24 inches in width, “large (wide) format” is generally larger than 24 inches in width; and “grand format” is usually larger than 72 inches in width.
Four-Color Process
The use of cyan, magenta, yellow, and black dots to simulate a wide variety of colors.
Frequency Modulation (FM) Screening
A halftone screening method in which all halftone microdots are the same very small size, but their average number per surface area, or frequency, varies according to the tone value to be
FTP (File Transfer Protocol)
A client-server protocol that allows file transfer over a TCP/IP network.
Full Bleed
A printing term used when an image or inked area extends beyond the edge of all four sides of the printed piece.
A measure of the amount of contrast found in an image according to the slope of a gradation curve. High contrast (steep curve) has high gamma and low contrast (shallow curve) has low gamma.
Gamma Correction
The nonlinear tonal correction editing of an image’s gamma curve. This is typically used to manipulate image shadow detail and lighten the image without washing out the highlight areas.
GCR (Gray Component Replacement)
The process of removing areas of overlapping cyan, magenta, and yellow inks and replacing that amount with black ink in the black separation. Compare to UCR.
Generation Loss
The loss of image quality or data as the image is reproduced multiple times.
The effect of changing an object’s level of opacity in imageediting software.
GIF (Graphic Interchange Format)
An image format type generated specifically for computer use. Its resolution is usually very low (72 dpi, or that of your computer screen), making it undesirable for printing purposes.
Gigabit Ethernet
1,000 Mbps Ethernet.
Gigabyte (GB)
A unit of memory or file size that equals 1,024 megabytes.
Global Color Correction
A color correction in a digital image that affects the entire image.
HDTV (High-Definition Television)
A video signal that will resolve 1,125 lines in the USA and be capable of receiving digital video broadcasts instead of the current analog broadcasts with the current analog NTSC signal.
Hertz (Hz)
A unit used to measure the number of waveforms per second.
Hot Filter
An infrared cutoff filter that is placed in front of CCD chips to remove the infrared radiation to which the chips are sensitive.
Hot Swap
Standards for input and output devices (i.e., USB) that allow computers to automatically recognize them without rebooting.
HPGL (Hewlett-Packard Graphics Language)
A graphics language used by HP printing devices for printing and storing graphics files.
HSB (Hue, Saturation, Brightness)
A color model in which numerical values describe hue, saturation, and brightness.
HTML (Hyper Text Markup Language)
A computer language using a standard group of tags to tell a Web browser how to display text and graphics.
HTTP (Hyper Text Transfer Protocol) The standards that let users of the Web transfer information in web pages.
A device that connects two or more devices so they may communicate.
ICC (International Color Consortium)
A group of companies in agreement that develop standards defining color and reproduction characteristics of hardware/ software devices and media independent of device-specific characteristics.
Image Enhancement
The processing of an image to improve elements such as color, tonal range, and defects. See custom Photo Restoration services.
Image Pack
A 5- or 6-resolution Photo CD file stored in YCC format.
Image Processing
Any operation that can be performed on digital data to alter its characteristics and thereby the image that it represents.
The ability of a software application to bring in files that are not in its native file format.
The process of positioning pages of a publication into the correct position to ensure proper page order after printing and binding.
Index Color
A subset of colors of a specific color system that defines the palette used in a specific image.
Integrated Circuit (IC)
The building blocks of computer hardware in which transistors are combined to perform a particular function or series of functions on one computer chip.
A communication link in a computer between hardware, software, and the operator.
Interframe Coding
A technique used in compressing motion images that uses similarities between an image frame and a previous reference frame.
A video signal in which two fields, odd-numbered lines followed by even-numbered lines, are interleaved that is common to the NTSC standard.
A set of interconnected networks that forms a global TCP/IP network.
Internet Protocol Security (IPsec)
The encryption of IP packets in an Internet protocol network. It is most suited for a private network not connected to the Internet.
Internet Service Provider (ISP)
An organization that sells access to the Internet.
A process for increasing image size by using nearby pixels to estimate the color for pixels in the new, larger image; any process used to estimate color.
An internal network using the TCP/IP standard allowing the sharing of resources such as printers, files, and storage space on a server.
IP (Internet Protocol Address)
The address of a computer on a TCP/IP network written as four groups of up to three digits separated by periods, e.g.,
A representation of the light sensitivity of an image sensor. The higher the number, the higher the sensitivity to light. Noise may increase as ISO increases.
Magnetic Storage
Any storage medium that uses variations in magnetic polarity to record information.
A selection tool in image editing programs typically represented by animated dotted lines around the selected area.
Maser Photo CD
Scans from 35mm transparencies or negatives produced in the Eastman Kodak PIW 2200 or 1200 workstation. Images are written to Kodak-branded media.
A special effect that can modify images so that only part of the image can be seen, or so that the image blends into the background.
Traditionally, the plate or surface upon which an image is inscribed in order to hold ink before transferring the image to a substrate or paper. In digital terms, the matrix becomes the electronic file located on a computer’s hard drive or stored on a disk or CD. This matrix is made up of binary encoded information that can describe how the image file should appear on the digital raster screen or print.
Matte Finish
A low-gloss finish with very little reflective quality. specializes in Kodak professional Endura matte finish photographic printing.
Mb (Megabit)
A measure of data equal to 1,048,576 bits.
MB (Megabyte)
A measure of data equal to 1,048,576 bytes.
The material to be printed on, such as watercolor papers, canvas, copper, wood veneer, cotton, or plastic. Media and substrate are the most common terms used in digital printing.
Memory Stick
A type of storage media developed by Sony used in some digital cameras and portable computer devices.
A file format that contains both bitmap and vector data that can be used on different machines and in different applications.
The phenomenon that describes the visual match of two or more spectrally different colors under certain viewing conditions but not in all viewing conditions.
A tonal, rather than linear, engraving process. First, the surface of the plate is roughened with a mesh of small burred dots, then the picture is produced by flattening and burnishing selected areas that print as highlights. Mezzotint is making a comeback as a printmaking technique.
OCR (Optical Character Recognition)
The technology used to convert scanned text on printed pages into editable ASCII text.
ODBC (Open Database Connectivity)
A standard for transferring data between databases.
Offset Printing (Offset Lithography)
Currently the most common commercial printing method where ink is offset from the printing plate to a rubber roller, then to paper.
OLE (Object Linking and Embedding)
A standard that provides a software channel for inserting an object into a document that still has a link to its original application.
Lacking transparency or translucence. The measure of the amount of light that can pass through a material. The property of a film that prevents “show through” of dark printing or marks on a substrate (media). The degree to which a material obscures a substrate, as opposed to transparency, which is the degree to which a material does not obscure a substrate.
Optical Disc
A disc on which digital data may be read with reflected laser light that bounces off the surface of the disc.
Optical Resolution The maximum physical resolution of a device.
Optical Resolution
provides better image quality than interpolated resolution that uses software to create additional image information.
The direction that the page is printed; horizontal = landscape, vertical = portrait. OSI (Open System Interconnection) A network model in which peer-to-peer communication is divided into seven layers.
In digital printing technology, to translate information from the computer to an external device, such as a printer or monitor, to print. Also, the visual display of digital information.
The range of color or tone available in the imaging process, or a movable menu of tools or options found in software applications.
Parallel Port
The computer interface that uses a data transmission scheme over wires connected in parallel and is usually found between a computer and a peripheral, most commonly a printer.
PC Card
A storage device with a 68-pin connector containing two rows of 34 pins, used in digital cameras and notebook computers.
A Proprietary file format used with the Eastman Kodak Photo CD system.
PCI (Peripheral Component Interconnect) Bus
A 32-bit local bus standard that supports up to 16 physical slots used to connect peripheral devices to a computer.
PCL (Printer Control Language)
A page description language used by Hewlett-Packard for its inkjet and laser printers.
PDF (Portable Document Format)
A document type created by the Adobe Acrobat Software Application to provide a cross-platform method to transfer information. Text, graphics or PostScript files are converted to PDF format that can be opened on any computer system with the free Adobe Acrobat PDF Reader.
PDL (Page Description Language)
A programming language used to control the formatting and layout of a printed page, e.g., PCL and PDF.
Any external device that may be connected to a computer.
Phase Change Printer
An inkjet printer where the ink starts as a solid but is then heated, liquefied, and sprayed onto a substrate.
A material that emits light when excited by electric charge used in the creation of cathode ray tube display units.
Photo CD
A trademarked Eastman Kodak-designed storage system for photographic images using CD as media.
Photo YCC
A color standard established by Eastman Kodak that is used to define the color space for digital imaging in Photo CD and desktop publishing.
A unit of measurement used in the graphic arts industry that equals approximately 1/6 inch.
A graphic file format used by Apple computers.
A type of colorant consisting of particles made up of many synthetic dye molecules or carbon black; generally more stable than dyes of the same color. Pigmented inkjet inks are credited with better longevity and may have a narrower color gamut.
Pincushion Distortion
The distortion of an image that occurs when the center of the image compresses toward the center, most noticed at the center of the horizontal and vertical edges.
The smallest element of a raster image where brightness or color values have been measured. Derived from pi(x)cture element.
Pixel Depth
The amount of data used to describe each colored dot on a computer screen. For example, monochrome is 1 bit deep, grayscale is 8 bits deep, RGB is 24 bits deep. Images to be printed as CMYK separation should be 32 bits deep.
In printmaking, a surface that has ink on its flat plane as opposed to being engraved or embossed to hold ink.
The glass surface of a flatbed scanner on which reflective art is placed for scanning.
Plug and Play
The ability of an operating system to identify and configure the system to incorporate peripherals.
PMS (Pantone Matching System)
A scheme for representing 3,000 distinct colors by means of a numbering system.
PMT (Photomultiplier Tube)
A light-sensing device usually found in drum scanners. These vacuum tubes are much more sensitive to light than CCD chips.
Portrait (Mode)
The orientation of an image that is taller than it is wide. A setting controlling an output device to properly fit a computer document to the print medium. Vertical.
Clear material applied as a final coat to protect prints or artwork.
The conversion of an image to a more elementary form by reducing the number of tonal values, creating a surrealistic, stark result.
A standard page description language in desktop publishing that describes the appearance of text, graphical shapes, and images as printed or displayed pages in a device-independent way.
ppi (Pixels Per Inch)
A measure of the amount of image information density.
Print Density or Optical Density (OD)
The visually perceivable and measurable absorption of light on the surface of a medium due to the presence of a colorant. OD only measures the surface density of a dry hard copy, not the density of the total amount of ink that was sprayed onto the medium.
Print Service Provider (PSP)
A commercial, digital printing agency or firm that takes an artist’s image file and prints it to the artist’s specifications.
Printer Driver
Printer-specific software that allows a computer to communicate with the printer. See RIP.
Pro Photo CD
Photo CD images scanned on the Eastman Kodak 4045 or 4050 scanner, allowing for an optional Base x64.
A mathematical equation used to transform from one color space to another color space in order to more accurately match the output of devices. In digital printing, generally used to refer to a color profile, especially of a specific piece of equipment (monitor, printer, scanner, etc.) that enables the user to correlate color consistently on various devices. See Color Management.
A prototype that shows the printer and customer what the job will look like after printing, so any necessary changes can be made before the job goes to press.
A standard procedure or a set of procedures with which software and hardware systems must comply in order to be compatible.
RAID (Redundant Array of Inexpensive Disks)
A more fault-tolerant disk storage technique that spreads one file over several disk drives. If any drive fails, the data can be reconstructed from data on the remaining files.
RAM (Random Access Memory)
The standard type of memory in central processing units (CPU) of computers in which data is stored and accessed randomly enhancing storage and access time.
Raster Image
An image composed of lines of pixels in a grid layout or bitmap.
The conversion of vector image information to raster image information.
RC (Resin Coated) Paper
A term used for photographic paper used in most color and some black-and-white printing applications that has a polyethylene coating on each side.
Receptor Coating
A chemical layer adhered to a surface that receives and binds the ink from the printhead nozzle.
The measure of light that is reflected off a surface; varies according to the wavelength distribution of the light.
Reflectance, Specular Mirror-like reflectance. The magnitude of the specular reflectance on glossy materials depends on the angle and on the scattering of the light by an uneven surface.
Reflectance, Total
Reflectance of radiant flux reflected at all angles from the surface, thus including both diffuse and specular reflectances.
Reflective Art
A term that refers to any physical image, be it original art, photo, or printed piece, that reflects light when viewed.
Registration Marks
Guide lines on the sides of each layer of a CMYK separation to ensure proper registration or alignment.
Relational Database
A database that stores data across multiple tables of files that are related by common information in each of the tables of files.
Relief Process
In printmaking, a process using printing plates that are incised, etched, or sandblasted before the surface is inked. Lines or areas that have been cut away do not print. The ink is transferred from the surface of the plate to the paper either by hand-rubbing or with a press.
Removable Storage Media
A storage device that can be removed and inserted into any similar playback device.
The application of color shading or shadows to a computer image to make it more realistic in appearance.
The use of images, text, or information stored in documents for purposes other than its original intent.
A term used to define image resolution in pixels per millimeter; e.g., Res 12 is 12 pixels per millimeter. Multiplying Res by 25.4 results in the equivalent resolution in dots per inch (dpi).
Changing the resolution of a bitmap without changing the file size.
The amount of detail in spatial or color variation that can be identified in an image. Refers to the number of smallest discernable dots or pixels.
The manual or digital process of removing imperfections or unwanted portions of an image.
RGB (Red, Green, Blue)
A color model composed of the primary additive colors of light. These colors can be mixed to obtain all other colors.
RIFF (Raster Image File Format)
A file format used to store grayscale images.
RIP (Raster Image Processor)
“Bridge” software that allows a computer to give specific instructions to a printer. Often includes add-on features such as color-calibration routines and various tools for a color-managed workflow.
RISC (Reduced Instruction Set Computing)
A microprocessor architecture that processes a small set of instructions rapidly. RISC is found in Power PC and other types of computer systems.
RLE (Run-Length Encoding)
A method of compressing image data that encodes the brightness or color values of adjacent pixels that have the same value with a single value for the brightness or color information and a run-length equal to the number of adjacent pixels that have this value.
ROM (Read-Only Memory)
A type of memory that can be read but not altered in any way.
The pattern created in a printed image when color halftone screens are placed at conventional screen angles.
A network interconnection device and associated software that links two networks.
A primary way in which analog information is digitized by measuring the analog information periodically.
The purity of a color; the amount of the gray component of a color. More saturated colors are more pure with a lesser gray component and less saturated colors contain more gray.
To enlarge or reduce an image by increasing or decreasing the number of scanned pixels or the sampling rate, relative to the number of samples per inch needed by the printer or other output device. See Interpolation. – see website
A process used to produce halftone dots.
Screen Printing (Screenprinting)
Stencil-based impact printing technology.
A sequence of commands that a computer executes at the touch of a button (a macro).
SCSI (Small Computer Systems Interface)
A standard for parallel interfaces that can transfer data up to 80 MBps and in which up to 7 peripheral devices can be attached to a single port.
SD Memory Card
The secure digital memory card about the size of a postage stamp used in digital cameras and portable computing devices to store personal data in a secure format.
SECAM (System Electronique Couleur Avec Memorie)
A standard for color television in parts of Europe and Asia with 625 line resolution.
The control computer on a local area network (LAN). The server controls software, access to printers, and other parts of the network.
SGML (Standard Generalized Markup Language)
The universal standard specifying formatting features for text documents to be displayed and transmitted over the Internet. XML documents and HTML documents are applications of the SGML standard.
The darkest parts of an image.
Shadow Detail
Subtle features in the darker part of an image.
Shadow Point
The darkest tone printable in an image without being black. All tonal values below this threshold will print as black with no detail.
An image enhancement technique in which the contrast between specific pixels is enhanced.
Occurs when ink penetrates the paper substrate and is visible from the back; also termed “print-through.”
A masking or image blocking that isolates an image from the background.
SLR (Single-Lens Reflex)
A form of small-format (35mm or 6cm) camera that has a reflecting mirror that retracts when the shutter is released. An SLR allows the photographer to view the image exactly as it will be framed in the photo.
Smart Media
The storage media used in some digital cameras and portable computer devices.
Soft Proof
Viewing a digital image with a monitor instead of generating a hard-copy proof. Can be done from a remote location via the Internet.
Spatial Resolution
The smallest feature of an image that can be detected as a fraction of the total image.
A device that measures light reflectance across the visible spectrum of light, from approximately 380-720 nm wavelengths. This very precise data can then be converted into densitometric or colormetric data. The spectrophotometer is the most useful measurement device because it can be used for density calibration
as well as ICC profiling.
The spatial arrangement of components of radiant energy in order of their wavelengths, wave number, or frequency. In this context, the full range of visible wavelengths of light energy radiation.
Specular Highlight
The small highlight area of an image that contains little to no detail.
SQL (Structured Query Language)
A widely used programming language for defining, modifying, and accessing information in relational databases. SQL allows queries to be made from other programs.
S-RAM (Static Random Access Memory)
A type of memory used in a cache that preserves information as long as power keeps the device running.
One of several standard RGB color working spaces. Best used for images on the Internet.
A tool that is used on a graphic input tablet as a drawing instrument, or as a mouse.
Scanning at a less-than-optimum sampling rate.
Subtractive (Reflective) Color
The color-mixing system associated with pigments, as opposed to pure light. Also, a color model that works by removing selected colors of light that are reflected off, or transmitted through them. The term refers to the CMYK color space used by conventional and digital printing devices to produce fullcolor printing. See CMY.
Subtractive Primaries
The three colors (Cyan, Magenta, and Yellow) that are used to create all other colors in color photographic printing.
S-VGA (Super Video Graphics Array)
A video standard that allows for resolution of up to 800 x 600 pixels.
SWOP (Standard Web Offset Printing)
The standards that define the color and dot gain characteristics of a web press.
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A high-speed data transmission circuit with a transmission rate of 44.76 Mbps.
TCP/IP (Transmission Control Protocol/ Internet Protocol)
The standard for Internet communications that determines how packets of information are sent and addressed over the Internet. IP is packet addressing method and TCP checks, tracks, and corrects transmission errors.
Terminal emulator that allows a user to connect to a remote computer through the use of the Internet.
Terabyte (TB)
A measure of file size or memory equal to 1,024 gigabytes.
Thermal Inkjet Printer
Printer using inkjet print heads with a heat (thermal) system used to produce the ink drop.
Thermal Transfer Printer
A machine that digitally prints by transferring inks (resin- or wax-based) from a foil or ribbon onto media such as paper or vinyl.
A small version of a larger graphic image used for indexing databases of images or to preview a very large image.
TIFF or TIF (Tagged Image File Format)
A platform independent image file format specifically designed for bitmapped images.
The process of breaking down an image into sections for editing or printing purposes.
Tone Curves
A curve describing the relationship between the input values and output values for brightness or color that can be used to adjust the contrast of the image.
The mathematical conversion from one color space to another; i.e., RGB to CMYK.
A prepress technique that allows for slight variations in registration during the press run.
Trilinear Scanner
A scanning device that uses three linear array charge-coupled devices (CCDs) utilizing red, green, and blue filters to capture color scans in a single pass.
True Color Image
A digital color model that uses eight bits of each of the three additive colors (Red, Green and Blue), and can reproduce 256 shades of each. Each pixel has 24 bits assigned to it, representing 16.7 million colors. Eight bits – or one byte – is assigned to each of the red, green, and blue components of a pixel. Also known as 24-bit color.
TWAIN (Technology Without An Interesting Name)
The software interface that allows graphics software to capture bitmap images from a scanner or digital camera.
UCR (Under Color Removal)
The process of eliminating equal amounts of yellow, magenta, and cyan from the neutral shadow areas and replacing them with black ink in the black separation. Compare to GCR.
Ultraviolet (UV) Light
Radiant energy with wavelengths slightly shorter than the visible spectrum.
A multi-user, multitasking operating system written in the C language and designed for both mainframes and minicomputers.
To decompress a file.
To send a file to a networked host or to another machine.
UV Protective Glaze
An acrylic sheet used in framing art that has ultraviolet light inhibitors capable of filtering out 99 percent of UV rays (one of the causes of print fading).
UV Resistance
The resistance of something to change under UV light sources, including daylight.
Variable Data Printing
A digital printing application in which documents can be customized during the printing process using data from a database of images or text.
VCD (Video CD-ROM)
A full motion digital video format on CD-ROM using MPEG- 1 video compression and incorporating a program control bar with controls similar to those of a VCR.
Vector Image
An image represented by mathematically defined shapes, such as lines, polygons, text, and groups of objects as opposed to bitmaps of them.
VGA (Video Graphics Array)
A display standard providing 640 x 480 resolution with 16 colors.
Virtual Memory
A type of hard-drive space that mimics actual memory (RAM).
Virtual Reality
A computer-generated 3-D environment in which users interact with the environment and objects in it through the use of specialized input devices such as goggles, headphones, and gloves.
A malicious program designed to destroy data or halt operations on computer systems.
V-RAM (Video Random Access Memory)
A special type of RAM that can perform reads and writes at the same time, allowing it to send information to the monitor at the same time it receives new information from the video processor.
VRML (Virtual Reality Modeling Language)
A programming language that supports animation of virtual spaces on web pages.
See Wide Area Network.
A faint background image on a printed piece or included in digital files as a security feature (such as on printed currency r checks) or to denote a copyright of an image. An identifying mark or symbol imbedded in the substrate on which the art is made, usually referring to the maker of the substrate.
A sound file format used for storage and transmission of audio files denoted by the file extension .wav.
Web Press
A high-speed printing press that prints on both sides of a continuous roll of paper. Web presses are used for high-volume printing such as newspapers and magazines.
White Balance
The balancing of color components to create pure white when photographing or scanning a white object. A substitute for a color temperature setting.
Wide Area Network (WAN)
A network that covers a wide geographical area and usually operates at speeds lower than local area network (LAN) speeds.
Write once, read many. A storage device that can have data written to it once and read many times. The data cannot be overwritten.
XGA (Extended Graphics Array)
An IBM standard display mode providing 1,024 x 768 pixels of spatial resolution and 256 colors.
XML (Extensible Markup Language)
A subset of SGML whose objective is to enable SGML to be served, received, and processed on the Web just as HTML.
To compress a file.
Zip Disk
A removable storage device, approximately the size of a 3.5- inch disk that holds 100 or 250 MB of data.
Zip Drive
A peripheral device that reads and writes to the proprietary Zip Disk storage medium.
The magnification of one part of an image.

(copyright [DIMA] Photo Marketing Association, reprinted with permission, 2008)
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